How to use Facebook Pages for your Business
About the course
Have you been wondering how Facebook can help your Business? Maybe you have set up a Facebook Page and wondered why it isn't working for you.
Not all the 1 billion active users are sharing silly photographs or playing games! Business is taking place, but you can't just build a Facebook Page and expect people to come. Do you want to learn how to use Facebook to grow your business?
The Outline for the Course:
1. Why Facebook?
2. Understanding the Jargon
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a) Profile, Groups and Pages
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b) Timeline vs News Feed
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c) Updates, Ticker and Subscriptions
3. Understanding how Pages work
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a) Frequency of posting
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b) Who sees your Posts
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c) Likes does not equal customers
4. Anatomy of Facebook Page
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a) How to see who has liked your Page
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b) Using Facebook as your Page
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c) How to Edit your Page
5. What Content to post
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a) What’s in it for your fans?
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b) Variety is the spice of life
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c) Planning your content strategy
6. Building a Community
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a) Getting likes without annoying your Friends
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b) Engagement is key to visibility
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c) Call to action
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d) Ads
7. Insights
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a) Why you should use analytics
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b) Understanding what the terms mean
The workshop is limited to 15 people at a time so that you can get personal attention.
This course is designed for people who are comfortable using Facebook and who have started a Facebook Page.
It will not suit people who are beginners to Facebook. Speak to Nicky if you are unsure if this course is for you.
Friday, 26th April 2013
09.30am – 12.30pm
Guildford
£97.50

Friday, 19th July 2013
09.30am – 12.30pm
Guildford
£97.50

Friday, 25th October 2013
09.30am – 12.30pm
Guildford
£97.50

Find out more about the Facebook Courses:

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