One of the big fears that stop many people from going on Twitter is that someone will say bad things about them. The problem with avoiding Twitter is that people will be talking about you whether you are there or not. And, you will never know.
Twitter is great for helping you to connect with Influencers, potential business partners, customers and the media if you approach it in a strategic way. Assuming you have already identified key people, connecting on Twitter is not difficult. Don’t expect them to come to you, watch their stream and interact with them first.
If you have been frustrated by how little space you have for a Tweet then you will be pleased to know that you may have a few more characters to play with starting this week. Twitter have announced that @names in replies and media attachments (like photos, GIFs, videos, and polls) will no longer count as characters for your Tweet. You can pack more into each Tweet. I thought it might be useful to remind you how to get more out of 140-characters:
Guest blogger, Emma Firth returns for the round-up:
An interesting month in social media world – not least as it saw Facebook, LinkedIn and Twitter publish quarterly results, including their latest user figures. So that’s 1.59bn for Facebook, over 400 million accounts for LinkedIn and 320 active monthly users on Twitter – big numbers all round!
So, those aside, what else has been happening in social media news this month?
January has been a quieter-than-usual month in the social media world as everyone gets used to 2016! But, as ever, here’s a highlight of the most important changes and announcements pushed out in the last month:
In the wake of announcing it now has 1.04 billion users daily,
Lots of interesting updates from a wide variety of networks this month – read on, because there’s sure to be something for everyone and you’re bound to learn something!
Twitter chats or Tweet chats are a great place to network online and increase the visibility of your business. So what is a Twitter chat? It is a live event on Twitter at a set time, using a hashtag so that participants can follow and join the conversation. They are usually moderated and focussed on a particular topic. Most Twitter chats last an hour. The chat can be a special event, but many are at a regular time at a weekly or monthly interval. So how do you find a Twitter chat that is right for you?
Here are great places to find Twitter chats:
The usual suspects have had a busy month once more, with fewer announcements from the smaller channels. But there’s some interesting stuff bubbling about around the web, no matter which channels you and your customers are using – so here’s the best of it:
Did you know that you can capture emails directly on Twitter? If you set up a Lead Generation Twitter Card, your followers can join your email list with just two clicks of a button. Does that sound interesting to you? This is a step-by-step guide to how to set a Lead Generation Twitter Card. I will be gentle, I promise.